Concept site Assay is a fictional skincare brand, designed and built by Patrick Bushe to show what I make for skincare brands. Fictional, by Patrick Bushe

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A smear of clear gel on a white surface

Step 1 · Cleanse

Low-pH Gel Cleanser

$14

A clear gel that rinses clean without the tight feeling, at the same pH as healthy skin. Use it morning and night before anything else.

Size: 150 ml
Active
Gel cleanser
Strength
pH 5.5
pH
5.5
Use
Morning or night
  • Free shipping over $45. Ships in 1 to 2 days from Los Angeles.
  • Opened it and hate it? Send it back free within 30 days.
  • No fragrance, no essential oils, not tested on animals.

How to use

Massage a pea-sized amount onto damp skin for 30 seconds, then rinse. Twice a day.

What’s in it

  • Glycerin and panthenol
  • Mild coco-glucoside surfactant
  • No fragrance, no essential oils

Good for

Every skin type, including skin that’s using retinol or acids and feels dry.

Pairs well with

This is where you’d pay

Assay is a concept store, so nothing is for sale.

On a real Assay store this button opens Shopify checkout with Shop Pay, Apple Pay and cards.

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Patrick Bushe designed and built this store to show what a skincare brand’s site can look like.

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