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Gross Revenue Retention Calculator

Measure retention before any expansion.

 

How the Gross Revenue Retention Calculator works

Gross Revenue Retention Calculator turns starting mrr and churn percent into retained MRR. It computes that as starting MRR reduced by churn, with expansion never counted.

Worked example: with Starting MRR 50000, Churn percent 8, this tool returns retained mrr 46000 USD, churned mrr 4000 USD, gross revenue retention 92 %. That default state is deterministic, so you can check the page against a known result before trusting your own numbers.

Private, in your browser

Gross Revenue Retention Calculator runs entirely in your browser with no upload, account, or server call. Every figure is a planning estimate, so confirm anything important against the authoritative source or a professional before you rely on it.

Frequently Asked Questions

How does the Gross Revenue Retention Calculator work?

It computes retained MRR as starting MRR reduced by churn, with expansion never counted. It also reports churned MRR and gross revenue retention.

Does this tool use live data?

No. It runs on the numbers you type, using local arithmetic that recalculates instantly — nothing is fetched, uploaded, or stored.

What should I keep in mind?

GRR excludes expansion and cannot exceed 100%; use net revenue retention to include upsells.

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