Concept Cedar Drawer Acupuncture · Acupuncture · San Gabriel

An acupuncture website drawn in warm circles

A warm cream acupuncture site with photos in colored circles, a minute-by-minute first visit and a coverage checker.

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Cedar Drawer Acupuncture home page on a desktop screen — Cedar Drawer Acupuncture is a made-up brand. I designed and built it to show what a acupuncture site can look like; the people, prices, results and reviews on it are samples.

Cedar Drawer Acupuncture home page on a phone — Cedar Drawer Acupuncture is a made-up brand. I designed and built it to show what a acupuncture site can look like; the people, prices, results and reviews on it are samples.

The brief

Cedar Drawer Acupuncture is a made-up clinic in San Gabriel with three licensed acupuncturists who speak English, Mandarin and Cantonese.

Many people on an acupuncture site have never had a treatment. They want to know what happens in the room, whether it hurts, what it costs and whether their plan or HSA card pays, and most clinic sites answer with a list of conditions.

Industry: Acupuncture
Type: Website
Pages: 3
Fonts: Source Serif 4, DM Sans
Colors: CreamForest greenEmberSkyButter

The idea

A warm clinic in circles

The site sits on cream with white cards on top and a white pill header floating over it. The first screen is a centered serif headline with photos cut into circles, each with a colored circle offset behind it, plain discs of green, sage and ember running off the edges, and a small card with the first visit’s steps. The four visit steps are tinted cards in green, ember, sky and butter, section heads sit centered under a small white pill, and the Chinese drawer labels became pills that lead to each part of the site. Shadows are warm brown, never grey, and green is the one action color; Source Serif 4 at regular weight for headings and DM Sans for text.

Design decisions

Show the visit, not a list of conditions

The planner turns the visit type, start time and options into a timeline with clock times, from check-in to notes, and a nervous-about-needles box adds what the practitioner does differently.

Coverage in plain words

Five answers for a PPO, an HMO, Medicare, an HSA or FSA card and no insurance, including Medicare’s low back pain rule and the superbill, written as what to ask rather than what you’ll get.

No promises about results

The site describes the visit, the prices and the people, not what acupuncture cures, and the herb labels say herbs are only prescribed after a visit.

First visit planner

The same page on a desktop and a phone. Try it live

Cedar Drawer Acupuncture: First visit planner on a phone

What’s built

Visit planner with clock times for first visits and follow-ups
Coverage checker for five kinds of coverage
Sample prices for visits, cupping and a five-visit package
Practitioners listed by language and hours
Booking by visit, language, day and time in Pacific time
License lookup note for the California Acupuncture Board

Pages to try

Everything works in the browser. Forms and checkout don’t send anything.

Want one like it?

A site like this starts at $5,000.

Your site gets its own idea, the way this one does, built around your business and your customers. You get one fixed price in writing, once you send the details, and you work with me directly from the first sketch to launch.

Pricing and process Acupuncture website design

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